Biography

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Anne Zeiser

Boston

President & CEO, Azure Media, LLC

Tags: writing  women's issues  Web-based media  Tribeca Film Festival  transmedia  toronto international film festival  theatrical premieres  television  SXSW  Sundance  SilverDocs  producing  POV  political/social issue documentaries  PBS  NOVA  nonprofit organizations  Nonfiction Series--Limited  Nonfiction Series--Continuing  new media  nature, wildlife and sciences  National Science Foundation  National Geographic  Moyers, Bill  Journalism  ITVS  Independent Lens  ida events  Hot Docs  HBO  Full Frame  Frontline  festival awards  Experimental Documentaries  environmental issues  emmy awards  documentary marketing  Discovery Communications  digital distribution  CPB  Cannes Film Festival  broadcast premieres  anthropology  American Experience  affinity marketing  Advocacy  Academy of Motion Picture Arts & Sciences  

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Supplementary Information

Title/Occupation:  Producer 

Gender: Female

Languages Spoken: English, French

Brief Message to Members: 

Azure Media produces high profile transmedia projects ON AIR, ONLINE, and ON THE GO that fuel social impact in COMMUNITIES, in SCHOOLS, and in CAPITOLS. Azure Media’s proven development strategy – Awareness-to-Action Ripples™ – harnesses the power of the media and human will by leveraging multi-media platforms and storytelling, strategic partnerships, and affinity groups. By activating these assets at both treetops and grassroots levels, Azure Media’s "TransImpact" projects amplify audiences' awareness, understanding, engagement and ultimately, action around a media project and its associated issue. Moving audiences outward through the ripple stages can create measurable behavioral, cultural, and institutional change.

Biography: AZURE MEDIA, LLC: Azure Media harnesses the power of the media by developing multi-platformed media events – often via strategic partnerships – across all platforms: on air, online, in print, and in community. These strategic campaigns operate simultaneously at the treetops and grassroots levels, to increase audiences’ awareness, understanding, and action. Azure conceives and manages the following innovative, effective, and fully-integrated strategic services to films and television projects: MULTI-PLATFORM PROJECT DEVELOPMENT (strategy and partnership negotiations across TV, film, radio, web, mobile, magazine, book, CD, DVD platforms); SOCIAL ACTION AND IMPACT CAMPAIGN DEVELOPMENT (strategic partnerships, public education, educational outreach, community outreach, action campaigns, public affairs); and, INTEGRATED MARKETING COMMUNICATIONS PLANNING (branding, marketing, public relations, advertising, web & viral marketing) ___________________________________________________________ ANNE ZEISER: Azure Media’s founder and CEO, Anne Zeiser, is an award-winning and passionate strategist whose background as a broadcast journalist, marketing executive, and social advocate uniquely positions her as the architect of successful, outcomes-driven media campaigns. For current clients, the BBC, PBS, Vulcan Productions, NOVA and WGBH, Anne is negotiating multi-platform partnerships in film, TV, print, radio, online and mobile arenas; designing public education campaigns on science literacy and Latin culture; and developing action and impact campaigns on children’s health, homelessness, and human rights. Before starting her own company, Anne was Executive Director of Marketing, Publicity & Media Platforms/Director of National Strategic Marketing at PBS/WGBH for a decaded where she oversaw strategy, marketing and publicity, impact campaigns and affiliate relations for PBS icons including Masterpiece Theatre, Mystery!, NOVA, American Experience, Frontline, Antiques Roadshow, This Old House, Arthur, Curious George, Zoom, and Design Squad, as well as numerous multi-media special projects, including the critically-acclaimed Evolution, Martin Scorsese’s The Blues, National Geographic’s Strange Days on Planet Earth, and Rx for Survival—A Global Health Challenge. Previously, Anne was Senior Vice President of Public Relations and Strategic Planning at McDougall Advertising, Marketing and PR (later Bozell) and has held senior positions in several other Marketing agencies (Mullen, Cabot/Arnold Worldwide) overseeing national corporate, consumer and public affairs projects. Anne also was an accomplished local and national news producer for CBS, where she contributed to "60 Minutes." She began her career in government. Anne’s work in journalism, marketing communications, and public affairs has received top industry honors. She is a member of the Academy of Television Arts and Sciences and sits on the Board of Directors of the Filmmaker’s Collaborative.