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Doc U Point of View: Leveraging the Expanding Latino Market

By IDA Editorial Staff


NBCUniversal and Telemundo, ABC and Univision, Fox and Colombia’s RCN—all of these major networks recognize the opportunities in providing content to the growing U.S. Latino and Hispanic population and the importance of including second-generation viewers who want content in English and Spanish. The demand for content is as diverse as the viewership and includes the full spectrum of non-fiction programming, from news to lifestyle programming to documentary series.

As a documentary filmmaker, how can you leverage the opportunities available with this new demand for content? What stories are programmers seeking, and how does your doc fit into the picture? How can you incorporate these new outlets into your distribution plan?

On Monday, October 15, join Moises Velez, IDA Board Member and Peabody award-winning Director of Development & Current Programming for NBC Universal-owned cable network mun2, and a panel of content creators, programmers, and industry influencers for a discussion of the new programming outlets and how you can participate in the opportunities to be found. Panelists include Luis Ortiz, Managing Director at Latino Public Broadcasting and filmmaker Jennifer Maytorena Taylor (New Muslim Cool, Home Front).

Co-presenters with IDA of this event are the Latino Film Fund and NALIP.

Register for this Doc U today! IDA Members and Students receive special rates—see the previous link for more details.